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STEEL-IT® Brand Coatings has partnered with Bink Designs through several phases of promotional marketing & business development. This has included successfully establishing a prominent foothold for the brand in off-road motorsports where the same innovative STEEL-IT coatings already used worldwide in broad industrial applications, are now recognized as the premium, top-shelf product by off-road car builders and teams who prefer the brand’s easy-to-apply, weldable polyurethane coatings. As the STEEL-IT Brand has grown from a pure B2B product to one now sought after by consumers, demand became clear for a fresh look at the brand including offering an e-commerce platform.
The all-new mobile-friendly www.STEEL-IT.com website is built around a customized and secure shopping cart. With the click of a button, consumers can easily access all critical product details for informed and immediate purchasing power. Simple and rapid navigation offers immediate access to Application Guides, Product Profiles, Industry Categories, and Safety Data Sheets, all of which make using STEEL-IT Brand Coatings simple and straight forward. Additionally, customers can create an account, which will make repurchasing a quick and effortless process. Finding local distributors is presented through the Distributor Locator Map that also filters down for specific products.
WEBSITE FEATURES:
• Safe & Secure E-Commerce Platform
• Customers Can Purchase Online
• Customers Can Create Account For Easy Re-Orders
• Easy Navigation & Mobile Friendly
• Enhanced Product Information
• Categorized By Industry Applications
• Safety Data Sheets (SDS) & FAQ
• Distributor Locator w/ Filters
• Customer Testimonials & Reviews
• Free Sample Request
• Quick Contact Form to Reach Manufacturer
• Social Media Integration
• NewsLetter Sign Up
• Latest News Articles
• Premium Design & High-Quality Images
“This is a deluxe high-end website that will serve them well for many years to come,” explained Brian Binkert, CEO of Bink Designs. “STEEL-IT needed more than a re-fresh and something that simultaneously provides as a business-to-business hub as well as the public-facing online platform. This professional business package is totally custom from the ground up and offers all the tools with on-point branding. We pulled out all the stops and are super proud of what we were able to offer our valued client.”
Michael Faigen, the President & CEO of the makers of STEEL-IT Brand Coatings is thrilled with the work that Bink Designs has accomplished on his company’s behalf. “We were extremely fortunate to meet Brian Binkert and his team at Bink Designs. As a trusted advisor, Bink Designs has been integral to building STEEL-IT’s brand awareness not only in the off-road market, but far beyond, as word spreads of our coatings’ success protecting tens of millions of dollars of assets – also known as race cars – from the corrosion and constant battering they endure while competing in some of the world’s most challenging environments. We rely on Brian’s initiative and can-do attitude to first devise brilliant marketing ideas and then see them through to completion.”
Visit www.STEEL-IT.com and let us know what you think. Bink Designs is open for in-depth consultation to help businesses explore their next chapter of growth. From small individual projects to comprehensive & long term ventures, Bink Designs has the creative skills and insight to assist and lead.
Beyond websites, Bink Designs is a full-service creative marketing agency offering clients various products ranging from identity creation, graphic design, photography, social media management, apparel manufacturing, print & advertisement design, decals, and targeted brand marketing, even trade show coordination.
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